Establish University web groups to manage different aspects of web activity. Achieve effective management of web resource and website expenditure. Ensure that web activity is aligned to objectives in the overall University strategy.
Maintain a strong brand identity and coherent web presence.
Respond quickly to web trends with a view to adopting appropriate new technologies.
Maintain the University’s commitment to accessibility for key audiences (people of all abilities and disabilities).
Ensure a resilient and high performing IT infrastructure.
The University website is a key powerful tool and in order to take full advantage of its full potential, we have a well established web management structure which is underpinned by clear web management processes.
The University website is managed by the following groups:
(Marketing Director, Marketing Manager, Senior E-Marketing Officer, E-Marketing Officer and Web Developer)
Responsible for developing the website and overseeing web spend and managing resources. The Group is also responsible for ensuring that departments and students are given the opportunity to feedback on any web developments, and provide the support networks to facilitate the continued development of the University web presence.
(1x Senior E-Marketing Officer, 2x E-Marketing Officers, 3 x Web Officers (1 x pending) and 1 x Web Developer (pending)) and Alumni Officer.
Provide and maintain the central corporate and alumni web pages and manage the University’s marketing activities on the web.
Based within academic schools and services.
Take full ownership of their sections of the website.
Provide and manage a resilient and high performing IT infrastructure, and provide technical advice and support.