Copywriting

The copy on the page is one of the key factors in achieving a good ranking for your page. We have provided a lot of guidance on SEO copywriting within the webmaster guidelines as well as a presentation within brand manager.

In addition to writing good copy, there are other elements to take into account within the copy. Always ensure you use header tags to break up large chunks of copy. You can use these to give the reader’s eyes a break as well as using them to pick out keywords and phrases from the copy.